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Internet Tools, Online Survey Software For Online Marketers

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    5 Smart Ways to Use Digital Tools for Boosting Sales

    However, the truth is that most marketers will find it difficult to make the right decision regarding marketing tools. What then? As a marketer, you need to experiment with each of the strategies to f...

    What Marketers Are Doing Wrong in Data Analytics

    A more drastic option is to shift from “null hypothesis” testing — where the baseline is to assume there is no statistically significant difference among the choices or groups being observed — toward ...

    What Marketers Need to Know About Facebook’s WhatsApp Business API

    “This means,” she said, “marketers have to weave their strategies and content which is more personal and appealing. With the latest tools and features, marketers have to create an engaging and interac...

    50+ Top Digital Tools & Software Programs For Marketers & Startups

    If you’re still using MS Word for everything, you really need to address the efficiency of your note handling. Evernote allows you to clip text and images from online or other documents, tag them to f...

    Viant Launches Campaign Targeting / Measurement Tools

    In the US, ad tech company Viant has launched two tools: Sales Tactic Optimization and Purchase Cycle Targeting, to help CPG marketers improve their targeting and measurement capabilities during the f...

    Four Practical Tech Tools To Amplify Your Marketing Efforts

    New tools not only require a monetary investment ... such as the bounce rate. Insights like these allow marketers to make changes where necessary. For example, if you notice higher unique page views f...

    The state of affiliate marketing, and what it means for marketers – exclusive article

    However, marketers appreciate that in order to make the most of their promotional tools, they need to be focussing on content rather than direct advertising. This retains a sense of positivity with re...

    Marketers in India are focussing on content instead of social media marketing in 2018

    and third-party tools are the leading ROI measurement tools used by marketers. For 2018, 45% of respondents plan to focus on customer engagement, followed by content marketing strategies (30%) and mea...
 

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    Search engine optimization (SEO) is a buzzword that’s wildly popular throughout the marketing space. We’re all familiar with search engines and how they operate, but how many of us understand SEO basi...
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