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Australian visa changes to limit foreign workers in advertising and PR roles
Australian advertising, media, digital and PR roles will soon be harder to obtain for foreigners following a major change to the highly skilled worker visa. The Australian government has announced changes to its current visa programs, with plans to axe the ...
Reduce Your Marketing Costs, Not Your Sales
spends a whopping 53 percent of its revenue on marketing, while social media giant Twitter commits 44 percent. Regardless of how much your company can or wants to commit to marketing, it is nonetheless a costly affair. Here are a few tips to help reduce ...
Marketing Technology Explained: Everything You Need Know
"Everything from an email marketing system like MailChimp to social media marketing platform like HootSuite." Martech exists to give advertisers a one-to-one relationship with their customers. Brands like Uber, Dollar Shave Club and Airbnb already have ...
The 10 Best Facebook Advertising Features Right Now
Facebook advertising: We now know it bolsters the reach of your organic posts, and using the planet’s most ubiquitous social media platform to drive leads or sales also has its perks. Engaging ad formats. An unrivaled suite of targeting options.
The Evolving Role of Social Media in Ecommerce
It’s also a win for Facebook, which raked in more than billion in advertising in 2016. Related: 6 Must-Do's for Effective Social Media Marketing The most successful brands in 2017 will be those able to maximize their reach and effectiveness on paid ...