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    8 Marketing Skills That Can Build a Great Career

    Marketing has become one of the most complicated industries in the modern world. With so many different methods, channels, and goals it’s important to become familiar with them all if you want to stay competitive. So when it comes to marketing skills ...

    Scared Great: Being Nervous (and Humiliated) is Good For You

    No one said no to me or told me, "That sucks." The one thing I did have was a great manager. Although he had made about 2 cents on me, he was committed. He told me to "start working with other writers that are better than you." I was petulant about co ...

    The iPhone X’s notch is ugly, but it’s a great marketing tool

    When it became clear that the iPhone X’s ‘bezel-less’ design would include a huge cutout at the top, people were… divided. “Steve Jobs” would have never allowed this to happen, some Apple fans decried, while others said it’s fair compromise ...

    3 questions on #highered analytics to great pros to follow: Jessica Stutt (@Jess_Stutt), Integrated Marketing Manager – UNB

    Jessica Stutt, Integrated Marketing Manager at UNB, is one of the 12 presenters of the 2018 Higher Ed Analytics Conference. In this 3-question interview, Jessica tells us about what’s coming in 2018, the challenges of embracing analytics in higher ed and ...

    Experience Economy: “Great Experiences Begin with Great Service”-Joe Pine

    Great experiences begin with a great service ... So many glom onto the language of “customer experience” or “experiential marketing” rather than truly design and stage experience output”. 86% of consumers prefer experience stores.

    Revealed: The biggest lie in marketing!

    The biggest lie in marketing is almost certainly not what you’re expecting. Here it is. If you ask any struggling business owner about marketing they will tell you the following: “I don’t have enough time for marketing”. Whether these business ...

    Our Gift to You: Great Marketing Stories Read by Top Influencers

    What could be more festive than curling up by the fire as a wise narrator entertains you with something funny and thought-provoking? That's what we’ve got in store for you on our Marketing Solutions blog over the coming 12 days of Christmas. We asked top ...

    6 Great Social Media Campaigns to Inspire your 2018 Marketing Strategy

    Putting together a successful social media campaign isn’t easy, but sometimes a spark of creativity is all you need. All year long, we’ve kept tabs on the biggest, cleverest and most inspiring social media campaigns out there and collected them in one ...
 

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