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Spin Your Own Articles, Business Marketing

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    5 Reasons You Need to Stop Ignoring Influencer Marketing

    This marketing segment is booming so much that my company had to spin off a stand-alone influencer marketing agency to handle the demand. For the brands still on the fence, here are five reasons you need to take advantage of this organic and effective ...

    Five Common Solopreneur Content Marketing Mistakes to Avoid

    One of the most effective ways to make this happen is through content marketing. Primarily through your website, which is often where you make first impression. It’s your opportunity to WOW your audience—don’t mess it up! If you’re ready to say ...

    Inside PR 468: Catch us if you can

    Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro. She is the co-author of Marketing in the Round and co-host of ...

    3 ways to avoid snags in ‘influencer marketing’ campaigns

    The marketing world has realized the power of social media heavyweights ... but these efforts can quickly spin out of control. I work in the hotel industry, which has always rolled out the red carpet for VIP customers. Some hoteliers have started to ...

    Marketing Trends—Separating the Truth from the Hype

    Staying on top of the latest marketing trends and buzzwords is enough to make your head spin. Amanda Roberts, VP of Marketing, Beckon explains here’s what actually works As 2017 gets underway, it’s the perfect time to look back and assess what worked ...

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