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    Microsoft Dynamics Marketing service will be discontinued, and learn what’s coming next.

    A new online service, Microsoft Dynamics 365 for Marketing is expected to release in Spring 2018 and will be available for customers to preview before then. You can sign up for the preview and will be notified when the preview is available: https ...

    How to Test Your Ecommerce Marketing Plan

    To be effective, a marketing plan must have a solid objective. In other words, before you can test it, you need a clear idea of what you’re trying to accomplish. This might seem a bit elementary at first glance. After all, your immediate response was ...

    3 Century-Old Marketing Strategies That Still Work Even In Social Media

    Today, analyzing the success of your social media marketing campaign is far easier than ever before. With just a few clicks, you’d be able to know the engagement rates of each one of your posts, the sentiment of your audience and most importantly ...

    8 Writing Tips I Wish I Knew Before I Started Blogging

    But after completing several content marketing internships and taking classes like business ... A good way to test cliches is by asking yourself if you’ve heard the term before. If so, aim to express your idea in a new, fresh way. You can also nix ...

    Perspectives: The Easier Way to Drive Higher Marketing ROI

    With the advancements in big data, advertisers know more about consumers than ever before. And yet, they’re still challenged with how to drive the greatest return for their marketing budgets. Nielsen’s database of more than 40,000 marketing activities ...

    Never Lose Sight Of The Customer Experience: How Brands Can Bolster Their Marketing ROI

    Attribution remains an imperfect science, but it can generate better insights than anything you have experienced before. The lessons learned from this technology will inevitably guide your organization toward more efficient marketing spend, increased ...

    3 Must-Haves for Small Businesses Before Hiring a Digital Marketing Agency

    A couple of weeks ago, I was asked to speak on a panel with someone who runs a digital marketing agency. The objective was to explain how things work in the world of marketing to millennials. (As a millennial blogger, I was the millennial expert.

    Thinking of Marketing Automation Software? Think Again.

    Thinking of Marketing Automation Software? Think Again. You better read this first before wasting your money. Marketing automation software is a big business. Lead by great companies like Marketo, Pardot, Eloqua and HubSpot, the marketing automation ...
 

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