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Affiliate Marketing, Viral Monopoly Hot New Offer

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    Your Friday Wake-Up Call: An Amazon Exec Gets Suspended. And a Hot Medical Ad Startup Faces Overbilling Claims

    A hot Chicago startup called Outcome puts video screens in doctors' offices and runs pharmaceutical ads on them. Goldman Sachs Group and Google parent Alphabet are among its investors. Months ago, the company put its valuation at .5 billion. But The Wall ...

    IoT Opportunity, Episode 4, Full Interview: Roel de Vries, CMO, Nissan

    Roel talks about the opportunities and revenue models that IoT and the connected car present. As Corporate Vice President, Global Head of Marketing, and Brand Strategy, Roel de Vries is focused on further strengthening Nissan‘s brand value. The two key ...

    Outcome, a Hot Tech Startup, Misled Advertisers With Manipulated Information, Sources Say

    In an era of celebrity tech entrepreneurs, Chicago has its own local star in Rishi Shah, a charismatic 31-year-old who has pa

    MakeUp in New York 2015 unveils a series of hot innovations

    All right. Well, take care yourself. I guess that’s what you’re best, presence old master? A tremor in the Force. The last time felt it was in the presence of my old master. I have traced the Rebel spies to her. Remember, a Jedi can feel the Force ...

    Hot to trot with Zilretta, Flexion rolls 0M-plus stock offering to fund the launch

    Less than a week after winning FDA approval for its knee arthritis injection Zilretta, Flexion says it's floating a 0 million-plus stock offering to raise cash for the drug's rollout. Flexion is in the "final stages" of prepping that launch, its first ...

    Xbox One Marketing Chief Impressed And Surprised By Sony's PlayStation 4 Pro

    In a similar vein, Albert Penello, Microsoft's head of marketing, said Sony deserves "a lot of credit" for what the company did in putting together the PlayStation 4 Pro. Microsoft is getting ready to release the world's most powerful game console ...

    The advertising hot list is changing as Facebook inches to the not list

    (MARKETING NEWS) Advertisers were once enamored with Facebook, but recently, they have started shifting gears to platforms a bit more consumer-centric. Facebook, the once dominating force behind all things social media, is slowly disappearing as ...

    The October issue in print: European hot shops & sports marketing

    Investigation: AdNews journalist Lindsay Bennett travelled through Europe to see how London, Berlin and Amsterdam’s hot creative shops compare with Australia, and how a city’s culture shapes its agencies. The Grand Finals might be done for another year ...
 

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    Do you know how SEO works? While many site owners know that having a presence in search is important, most don’t know what it takes to increase search visibility. SEO has changed a lot over the years, but the basics and foundations of search have stayed ...
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    ... to a website prior to assigning it a search engine rank. These metrics can be roughly categorized into two leagues: criteria that determine website usability and factors pertaining to a website’s SEO. Different websites perceive the relative ...
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