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Make Sure Your Channel Marketing Core is Solid
I recently pulled out my back. Stay with me, this will make sense for the Channel, I promise. If it doesn’t I’ll blame the muscle relaxers, but stay with me anyway. I pulled out my back, like walking bent over and not able to pick up anything more than ...
How to Make Email Marketing Automation Work for your Small to Medium-Sized Business – A Beginner’s Guide
Email marketing automation might sound like an IT factory suitable only for large corporations with tens or hundreds of employees moving like well-oiled cogs. If this was ever true, things have changed. Email automation is now affordable and accessible to ...
Marketers Make Larger Investments In Influencer Marketing Than Ever Before
In addition, 69% of those working in brands and agencies that engage in Influencer Marketing now have a stand-alone budget for the approach. From 2014-16, an overall upward budget trend continued - with arketers reporting high-end annual budgets of 0k ...
Editor's Note: People Make the Marketing
There’s a star map of marketing technologies hanging on my wall, just across from where I’m writing this. We made it last year: several thousand different tools for your marketing tool shed. None of them can do squat without the right people using them.
23 Quotes to Inspire Your Content Marketing and the Difference You Can Make
Are you feeling in a rut with your marketing? Or are you looking to be energized? I turn to these quotes – from inside and outside our industry – when I need an injection of inspiration. I share this compilation to help you think differently about your ...