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Affiliate Marketing, Payload Need I Say More?

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    AICO names Ryan Farber director of marketing

    He comes to the company from the West Hollywood Design District, where he was executive director for the past seven years. Before that he was director of marketing and operations for Designer Tickets & Tours Inc. and “Ryan is a ...

    Do you advertise on buses? What Scott Stratten (really) thinks about agent marketing

    Scott Stratten’s got a beef with real estate agents. Actually, it’s not the agents themselves, it’s their marketing tactics. Stratten, who was named one of Forbes‘ Top 5 Social Media Influencers in the world and whose clients include the likes of ...

    Microsoft’s CMO: AI Will Make Marketing Less Manual

    Marketing may be a trillion-dollar industry, but its supply chain needs a makeover, says Microsoft’s CMO. “What makes marketing such a unique case is that the labor component is much higher than any other industry,” said CMO Grad Conn. “I think ...

    Build your marketing on a solid foundation

    Just like your office building, your practice's marketing strategies need a foundation: a strong reputation, both in person and online. In this article, Adam Smith explains how you can build your reputation to support and reinforce your efforts at ...

    Four Cause Marketing Classics Passed Last Year -- And A New Era Began

    I’m sure I’m not alone in loving the Academy Awards’ “In Memoriam” segment, the montage of cinema greats who’ve passed away since the last Oscar fest. Their images conjure up so many memories and usually leave me with tears in my eyes.

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  • How marketers are fighting back against Google's RankBrain and its disruption of the SEO industry

    So, when a new digital marketing medium known as search engine optimization (SEO) became popular in the mid 2000s, marketers planned their campaigns using the same slow, careful planning process. Traditional SEO mechanisms fit perfectly with this approach.
  • What Does User Centric SEO Mean?

    Search engine optimization has never been more important, it helps to ensure you bring plenty of traffic to your website and that your content gets in front of the people you want to become your users and customers. Most people still use Google Search to ...
  • How To Create SEO Friendly Images Images For Your Blog Posts [Image Optimization Tips]

    Regardless, I do appreciate the importance of Search Engine Optimization, because, at the end of the day, search engine traffic is important for any online business or blog to grow and thrive, right? So in this post, I want to talk about your website and ...

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